A Reputation for Fearless Individuality
Where it all began
Characteristically self-expressive, Versace Sunglasses enhance the boldness of personal style.
From Milan boutique to international fashion house, Versace has redefined high fashion time and time again. Founded by Gianni Versace in the late 70s, the brand's prominence as leaders in design has grown throughout the last five decades. Known for mixing patterns, colors and materials, the brand is a tour de force in the fashion industry.
High Fashion meets the Celebrity
In line with the unrestrained glamour of the brand’s fashion, it is also credited with establishing the celebrity figure of the 90s supermodel. Featuring the likes of Christy Turlington, Naomi Campbell and Linda Evangelista, Gianni’s show-stopping runway lineups in the early 90s redefined fashion’s place in modern pop culture. Versace sunglasses were also rife in the American hip-hop scene, sported by iconic figures such as The Notorious B.I.G. and Lil’ Kim.
After her brother’s untimely death in 1997, Donatella Versace took over, revolutionizing the company on a global scale and enhancing its reputation as forerunners in cutting-edge style. Donatella’s reign at Versace has grown the house’s power as a brand that continues to capture a global audience with its audacious flair and innovation.
Inspired by classical mythology, many of the brand’s shades are complete with a signature logo, the Medusa head medallion. A figure of unrestrained power, the logo was chosen by Gianni as a symbol of empowered sensuality and seduction.
Vibrant and bright colors play alongside modern shapes throughout the brand’s frame collections. Classical aviator and cat-eye shapes are given a playful twist with bold new colors. Meanwhile geometric frames show the personal innovation at the heart of the brand.
Throughout its many collections, the label’s shades always share Donatella’s vision: “I think glamour all the time. I wake up in the morning and I’m already thinking glamour.”